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  • Buffalo & Rochester Chapter Joint Event

Buffalo & Rochester Chapter Joint Event

  • Friday, September 21, 2018
  • 8:00 AM - 4:00 PM
  • Batavia Downs Gaming & Hotel - 8315 Park Rd, Batavia, NY 14020
  • 31


  • Includes complimentary registration and meals for one [1] company representative, One [1] six-foot table, One [1] chair, Electricity, WiFi, Logo on registration placard and Post event conference attendee list.
  • Includes complimentary registration and meals for One [1] company representative, One [1] six-foot table, One [1] chair, Electricity, WiFi, Logo on registration placard and Post event conference attendee list.

A substitution is permitted. A nonmember substitute for a member must pay the registration difference for the same Registration Type.

A request for refund of an event registration fee must be sent in writing, email permissible, to The registration fee for an event cancellation received within seven [7] days of the event or a no-show is nonrefundable.
Registration is closed
Important Issues for 2018

This is a joint event with the NY MGMA Buffalo & Rochester Local Chapter.

Exclusive Professional Liability Sponsor for New York MGMA


8:00 - 8:30 AM  Registration & Breakfast

8:30 - 10:00 AM  The Metrics You Need to Manage Your Practice - David Gans, MGMA

Your practice management, accounting, and electronic health record systems generate massive amounts of data, but may not provide actionable information to measure practice productivity and efficiency.  The solution to your data overload is to identify the management metrics you need to make critical decisions.  Instead of drowning in data, you can use a few key metrices to manage costs, identify opportunities to improve revenue, optimize staffing levels, and assess provider productivity. 

The session will feature a case study to illustrate how using a few, but the right metrics, can make the difficult task of practice management easier.

Learning Objectives:

  1. Describe the fundamental difference between data, reports, and actionable analytics
  2. Explain how to use actionable information to manage a practice
  3. Identify the management metrics that evaluate:
  • Staffing levels
  • Provider productivity
  • Practice efficiency
  • Practice profitability
  • Revenue cycle performance

10:00 - 10:30 AM

10:30 - 11:30 AM
  Provider Vitality - Chris Bell, Executive Director, Monroe County Medical Society

Learn state and local trends for physician reported stress and burnout, the significant factors that are contributing, and efforts taken at a local and statewide level.

11:30 - 12:30 PM

12:30 - 1:30 PM 
Cyber Security - Sitima Fowler, Co-CEO, Capstone IT

Are you 100% sure that your practice and your family are protected against becoming a victim of cybercrime?  Do you know what security gaps you should be looking for?  Do you know about the latest innovations in Ransomware?
In this one hour presentation, you’ll discover:

  • How online criminals are adapting their tools to find holes in firewalls and anti-virus
  • How the growth of technology has made their daily efforts STRONGER and SNEAKIER than ever
  • The hardcore costs of cyber-crime and how it affects your business and personal wellness
  • What online criminals search for most and what you can do to block it

It is NOT safe to assume your current security solution is effectively protecting you. Claiming ignorance is not an acceptable defense, and this giant, expensive and reputation-destroying nightmare will land squarely on YOUR shoulders. Sitima will cover the latest trends that cyber criminals are using NOW to invade your network and what secure options are available to keep your data, clients, and employees safe from attack. In the end you’ll learn the absolute best ways to protect your practice, your loved ones and yourself from cyber-crimes.

1:30 - 2:00 PM

2:00 - 3:00 PM
  Employee Engagement  - Sally Ward PCC, CPCC, President, Ward Leadership

3:30 - 4:00 PM  Door Prizes & Wrap Up

Download the event flyer

About the Speakers

David Gans, MSHA, FACMPE
Senior Fellow, Industry Affairs

Mr. Gans is a national authority on medical practice operations for the Medical Group Management Association (MGMA), the national association for medical practice leaders. He is an educational speaker, authors a monthly column in the Association journal, and is an information resource for members. His work focuses on current issues of importance to medical practice executives including:

  • Practice operations and workflow
  • Patient safety and quality
  • Administrative simplification, cost efficiency, and the dissemination of best practices
  • Use of information technology
  • Preparing physicians and their practices for a transformed health delivery system.

Mr. Gans prior positions at MGMA include: Vice President Innovation and Research; Director Practice Management Resources; Director Survey Operations; and Research Project Manager. He has authored over 125 journal articles, co-authored three books on medical practice management, and was the principal investigator on numerous federal and foundation grants.

Chris Bell
Executive Director
Monroe County Medical Society

Christopher Bell is the Executive Director of the Monroe County Medical Society, the American Academy of Pediatrics NY 1 Chapter, and the Genesee Valley Medical Foundation.  He has an MBA from the Simon School of Business and an MS in Marriage and Family Therapy form the University of Rochester School of Medicine and Dentistry. previously worked with the Finger Lakes Performing Provider System and UR Medicine, supporting state and federal programs that are transforming health care, including the Delivery Service Reform Incentive Payment Program, Patient Centered Medical Home, Meaningful Use, and Physician Quality Reporting System.  Since joining MCMS, Chris has joined the Board of Directors of the Greater Rochester Health Information Organization (GRRIO), Common Ground Health, and the Monroe Community Hospital (MCH). For the last several years, Chris has also volunteered his time with the Advisory Board of the National Center for Missing and Exploited Children.  Chris lives in Fairport with his wife and three year old daughter.

Sitima Fowler,
Capstone IT

In the 6th grade, Sitima (Rana) Fowler, and her family moved from India to the United States. Establishing a life in America was a struggle for the Rana family who had limited resources and little to no money. This lifestyle instilled a fire in Sitima that was and still is her driving force to succeed.  Sitima developed a relentless desire to lead with an ongoing pursuit of personal and professional growth. Sitima has a Bachelor’s degree in Electrical Engineering, a Master’s degree from RIT in Management and Leadership, and holds 6 patents.

Sitima Fowler left the corporate world after 15 years of service to join Capstone Information Technologies as Co-CEO, in partnership with her husband, Michael. She risked a 6-figure salary in order to chase after her dream of entrepreneurship. Capstone IT, which provides computer support services to small and medium sized businesses in Rochester and Buffalo, has since been named repeatedly on the prestigious Rochester Top 100 list, and listed as a Top Workplace by the Democrat and Chronicle.  National recognitions include being one of Wester NY’s few certified Great Places to work, CRN’s MSB Top 100, and making the Inc. 5000 list.  

Sally Ward PCC, CPCC
Ward Leadership

Sally Ward is the President of Ward Leadership, a Rochester, NY area firm serving clients across the U.S. and Canada. She brings over 30 years of experience in both for-profit and nonprofit sectors.  Her rich nonprofit experience includes roles in senior management, governance, strategic planning, and fundraising.  She has chaired and worked extensively with Boards of Directors and is an active Board member and volunteer with several community organizations and her church. She is a graduate of Duke University and holds coaching certifications from The Coaches Training Institute, The International Coach Federation, and the Institute for Social + Emotional Intelligence (ISEI)™.

Overnight Room Accommodations

A room block is available at the Batavia Downs Hotel.  For room reservations, click the link below or call the hotel front desk at (585) 815-7000.  Use code" MGMA20" and receive the discounted room rate of $99/night.  The room block will close on August 20, 2018.

Batavia Downs Hotel Room Reservation

Sponsorship Opportunities

[201] Event Sponsor
  • Member - $400
  • Non Member - $520
Local Event Sponsor Includes complimentary registration and meals for one company representative, one six-foot table, one chair, electricity, WiFi, logo on registration placard and post event conference attendee list.

Continuing Education Units

Earn up to 1.0 continuing education unit hours for each hour of education from the ACMPE, American College of Medical Practice Executives and up to 1.0 continuing professional educational credit hours for Certified Public Accountants for each hour of education from, The New York State Education Department, Professional Licensing Services. Our events are eligible for continuing education units as awarded by other professional associations. We recommend that you contact your professional association for their approval process.

Thank you to our
Exclusive Professional Liability Sponsor!


Thank you to our
Diamond Corporate Sponsors!


New York Medical Group Management Association, Inc.
PO Box 3403, Hamilton, NJ, 08619
P: 844-333-5511 E:
©  2015 - 2020 New York Medical Group Management Association, Inc.

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